Television & Press Access Programme

The IWSF has decided to run its own TV production for all Stops

of the 2004 Water Ski and Wake Board World Cup. The object of this agreement was achieve greater visibility and exposure over the next five years. The target is to maximise viewer numbers each year through free distribution world wide. This means that all programming produced by the IWSF is available on a free basis to all requesting TV Stations (in some territories, exclusive deals may be arranged).

IWSF TV: 5 Tracks for High Visibility

Track 1: News Distribution

Immediately after each Prize Giving ceremony, a satellite feed is booked in partnership with Eurovision-EBU to release a short 3 minutes News item available to virtually all TV bodies world wide. EBU extends the news access for this item to all sister unions World Wide, that is ABU (Asia), ASBU (North Africa and Middle-East), URTNA (Africa) and TV partners in South and North America - a network of more than 300 TV stations all around the world, among the main public broadcasters, reaching 50% of the World’s total TV audience.

IWSF also gives access to the same news item to Reuters has 400 TV network subscribers, reaching more than 1000 TV affiliates in 96 countries worldwide. IWSF News items for each venue are recorded in more than 1500 News Rooms and are available for Sport Bulletins, News Bulletins and Libraries.

Track 2 : TV Magazine airtime

Through a production and distribution agreement with ProActive-UK, IWSF has a guaranteed airtime of 26 minutes for each Stop included in the magazine show Watersports World/Hot Water. This weekly TV show is shown on the following TV stations

Sky Sports (UK, Ireland):
Weds , 9pm, Sky Sports 3
Weds , midnight, Sky Sports Xtra
Thurs , 2:30am, Sky Sports 2
Thurs , 3pm, Sky ports 3
Sun , 7pm, Sky Sports Xtra
Mon , 00:30, Sky Sports Xtra

ESPN-Star (Asia, Far East): screened as Hot Water

STAR Asia - China, South Korea, Taiwan, North Korea, Myanmar, New Caledonia, Papua New Guinea

05/26/04WED 0500 0600
05/26/04WED 1700 1800
05/27/04THU 0200 0300
05/28/04FRI 1600 1700

STAR Taiwan

05/26/04WED 0500 0600
05/26/04WED 1700 1800
05/27/04THU 0200 0300
05/28/04FRI 1600 1700

STAR India - Pakistan, Nepal, Sri Lanka, Maldives, Bhutan, Bangladesh

05/27/04THU 1530 1630

STAR Southeast Asia - Indonesia, Philippines, Malaysia, Thailand, Hong Kong, Macau, Singapore, Vietnam, Brunei, Macau, Mongolia

05/28/04FRI 1430 1530
05/29/04SAT 0630 0730

Mnet Supersport International/CSN (Africa):

21-JUN-2004  21:00  22:00 SS1      
22-JUN-2004  01:45  02:35 SS1      Repeat
22-JUN-2004  05:00  06:00 CSN      Repeat
22-JUN-2004  05:00  06:00 SS2      Repeat
22-JUN-2004  14:00  15:00 SS1      Repeat

SuperSport 1 and 2 are digital channels
CSN is analogue
SS1, SS2 = South Africa, Tanzania, Ghana, Kenya, Zambia, Uganda, Nigeria, Swaziland, Zimbabwe, Angola, Benin, Botswana, Burkino Faso, Burundi, Cameroon, Central African Rep., Commores, Congo, Congo (Dem Rep. Of), Corporate Africa, Djibouti, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Gineau, Giuinea Bissau, Ivory Coast, Kenya, Liberia, Madagascar, Malawi, Mali, Mauritius, Mayotte, Mozambique, Namibia, Niger, Nigeria, Reunion, Rwanda, Sao Tome, Senegal, Seychelles, Sierra Leone, St Helena Island, Sudan, Swaziland, Tanzania, Togo, Uganda, Zambia, Zimbabwe

Foxsports Australia
Foxsports South America
Foxsports Middle East
Foxsports Eastern Europe
SKY Italy

Watersports World/Hot Water has an estimated total viewership of 5 million, according to Sponsorship Intelligence.
[Sponsorship Intelligence, part of the Zenith Media Group, is an independent media evaluation company working mainly for event sponsors. Clients include Manchester United, Network Q Rally and Dorna.]

Track 3 : Host Broadcasters

For each Stop, the IWSF has a Host Broadcaster to maximise visibility in that country. The same footage is used to prepare the international TV shows.

Track 4 : IWSF Own Distribution

Each year, the IWSF will increase its contacts with TV stations world-wide wishing to receive footage of the Stops. Many countries now have Sport Channels receptive to receiving spectacular shows. The footage edited for Watersports World is distributed to these Broadcasters.

Track 5 : Airtime and Live

The IWSF has an agreement with Eurosport News: all events are shown many times on Eurosport News Sports bulletins. Each Stop gains high visibility through this tool. Each year, one event will also be shown "live" on Eurosport.

Other similar deals will be done in the future with other Sports Channels

In 2004, all the combined Tracks will generate more than 500 million contacts - 100 million through the Shows and 400 million through the News Bulletins.